Leaders Insight - with Lucy Bolton, CFO at Camira

From Leading Shared Services to Supporting SEND Families – Meet Samantha Ryan

When it comes to shared service management, Samantha knows her stuff.With a career built on navigating fast-paced change, leading high-performing teams, and staying two steps ahead of the next big thing in business ops, she’s seen (and solved) it all. But Sam’s talents don’t stop at spreadsheets and strategy—she’s also the author of SEND Help!, a heartfelt and practical guide for parents navigating the world of Special Educational Needs.In this Q&A, Liam O'Flaherty sat down with Samantha to chat about the reality of leadership in shared services—what it takes to thrive, what’s changing fast (spoiler alert: AI is knocking at the door), and why staying human in the digital age might just be the most powerful skill of all.Whether you're eyeing your first step into a shared services role or already deep in the trenches, Samantha’s insights are refreshingly honest, full of warmth, and packed with practical takeaways. Let's dive in.What do you think future leaders should prioritise or focus on most in order to successfully make themselves appointable as a shared service manager?I think it’s less about ticking off qualifications and more about showing you can actually lead people through mess and change. You need to be someone who stays calm under pressure, communicates clearly, and isn’t afraid to get stuck in. If you’re the kind of person who sees a knot and wants to untangle it, you’re probably halfway there already. When leading a shared services team, you need to have one eye on how your operation is running right now and the other eye on what’s coming down the pipeline - the next new technology or shared services operating strategy. Curiosity is key to ensuring you always stay abreast of emerging technology and ways of working.What are both the best and the most challenging aspects of being a shared service manager of a fast paced business?The best bit is the variety - you’re never bored. You get to fix things, improve how stuff works, and genuinely help people. I have always found great joy in my work and being of service to others, whether that’s leading a shared service team, a purchase to pay department or as a global process owner. The hardest part? There’s always something going on. Priorities change quickly, and you have to juggle a lot without dropping the ball. It can be exhausting some days, but also really rewarding when you get it rightWhat are your opinions about the relationship between a shared service manager and the CFO and CEO? What is critically important in building a successful partnership and providing the right support to the CEO/CFO?Trust is everything. They need to know you’ve got the detail covered, that you’ll flag issues early, and that you’re not sugar-coating anything. It’s also about understanding what keeps them up at night and making sure the shared service function isn’t adding to that. You’ve got to be steady, honest, and clear with no fluff.What new key skills or attributes do you think the next generation of shared service managers are going to need to develop?Flexibility and digital confidence. Things move quickly now, and you’ve got to be open to learning new systems, new ways of working, and even letting go of old ways that aren’t cutting it anymore. People skills still matter too, probably more than ever. This current generation expect a work/life balance and flexibility – neither of which are bad things. So, ensuring you understand the needs of your team and the culture of your workforce is essential.Are new technologies like Artificial Intelligence having much of an impact on your role as shared service manager yet? What impact do you think they will have over the next few years?Absolutely, AI has arrived. The key is to understand it, leverage it and not be afraid. AI can be really useful to shared service teams. Some of the repetitive stuff is getting automated, which is a win if it means teams can focus on the work that really needs a human brain. Over time, I think we’ll lean on AI more and more. It’ll still need people who understand the bigger picture and can spot when something doesn’t feel right. Shared Service leaders need to embrace AI and make it work effectively for their business.Is it possible to maintain a reasonable work life balance at shared service manager Level or do you have to accept that there will be personal sacrifices in order to progress to that level?Honestly? There are busy seasons and tough patches where balance goes out the window. But I do think it’s possible overall, you just have to be clear with yourself (and others) about what’s non-negotiable. I’ve learned not to feel guilty about switching off, because you can’t pour from an empty cup.Away from core knowledge, what personality traits have been critical to your success as a shared service manager? Are these natural or have you worked on developing them?Patience, humour, and the ability to stay calm when things get chaotic. Some of that’s just who I am, but I’ve definitely had to work on things like not taking things personally and learning to pick my battles. It’s a people-heavy role, so you need thick skin, but also empathy. What is the one single best piece of advice you were given early in your career that still holds true today?“Don’t wait to feel ready - just start” and “dress for the job you want, not the job you’ve got” (I actually think I first heard that on a Jennifer Aniston movie years ago!). I’ve learned that you grow into roles, not the other way round. Don’t wait to be asked to step forward in your role. Go that extra mile. Say yes, even if your voice trembles as you say it. Most people are winging it to some degree anyway. In ConclusionSamanthas’s approach to leadership is the kind we all wish we worked with—real, grounded, and refreshingly human. From embracing AI to keeping empathy at the centre of decision-making, she reminds us that successful leadership isn’t about having all the answers—it’s about staying curious, stepping up, and staying calm when things get chaotic.Whether you're at the start of your shared services journey or eyeing your next big promotion, there’s something in Samantha’s story for everyone. And if you’re juggling a demanding role with life outside of work (who isn’t?), her reflections on balance, boundaries and being brave even when you’re not 100% ready hit just the right note.If you want to explore more of Samantha’s world beyond shared services, check out her brilliant book SEND Help!—a thoughtful, empowering guide for parents supporting children with Special Educational Needs. Because just like in business, when we work together, support each other, and lead with heart, amazing things happen.Looking for your next career move in finance or accountancy? At Sharp Consultancy, our expertise lies in matching your potential with the perfect temporary, interim, or permanent position. With a well-established presence in Leeds and Sheffield, our seasoned team of consultants extends their services across Yorkshire and beyond. Don't wait for opportunity to knock, reach out to us TODAYand let's chart your career path together.

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The second instalment of the “Leaders Insight” series comes from the CFO at Camira Fabrics and recent winner of the ‘2023 Northern Finance Director Awards’ in the leadership category, Lucy Bolton.

Lucy qualified as a chartered accountant at Leeds based firm Sagars in 2007 moving onto Communisis Plc in 2010 where she worked her way to becoming Divisional Finance Director up until 2018 when she moved to Camira Fabrics to help them with their ambitious growth plan. Camira Fabrics design and manufacture textiles for every space and sector - from commercial and residential to public transport, including bus, coach, and rail.

1.Which of your earlier roles played the biggest part in your career development to becoming a CFO?

Without doubt my role as Group FC at Communisis plc was the most formative role of my career to date. A tough role that required me to have a high technical understanding of the numbers, whilst also being able to tell the story confidently to investors and analysts was an invaluable experience.

2.What is the one thing you know now that you wish you knew as a newly qualified Accountant?

A real appreciation that cash flow is just as (if not more) important than profit! Being able to read and understand the cash flow and working capital cycle of a business will give insight into so much more than the numbers. It will give you the clues as to how sales, commercial arrangements, operations, product and debt arrangements to name just a few, are working for (or against) the business.

3.How important to you was a mentor / mentorship in your career progression?

I think having supportive leaders around you day to day is more important than a mentor as such. A mentor you may only see occasionally but having regular access to knowledgeable people on a daily basis as you go through your career is important. Leaders who care about your development and allow you to ask any question…no question is a stupid question!

4.The role of a CFO has changed over the last decade. What further evolution do you see in the role of the CFO over the next 5 to 10 years?

The obvious answer to this would be that the CFO of the future will need to be well versed and agile with regards to digital solutions. Ensuring that management decisions are back by or driven by rich and relevant data is key to staying ahead of competition. However, I do think that CFOs are now required to think more strategically than perhaps a few years ago and should be expected to personally contribute to the top line growth of the company. A mindset of “how can we best invest to grow?” rather than “where can we save cost?” is a must.

5.Having become a CFO what do you “think of the view from the top” and how does it compare to what you thought it would be like?

I feel really privileged to be in this position and to be able to make decisions that shape the future of my company. I enjoy it! To be honest, the view is exactly as I thought it would be and is what I was striving for on my way to CFO. I think people who naturally think ‘bigger picture’ will always rise to these positions with the right amount of hard work!

6.What technologies will reshape the role of the CFO over the next few years?

I think that the key here is to understand that we wont yet know what these technologies will look like. Change in this area has been exponential and this trend will almost certainly continue. The real advantage will therefore lie with those CFOs who are agile and consistently embrace change. There needs to be a real desire to stay ahead of the game to succeed.

7.What is the one single best piece of advice you would give to an aspiring future finance leader?

Always back yourself and don’t be afraid to step out of your comfort zone to grasp an opportunity. Every role I have ever taken to date has been slightly out of reach on paper, and yet has shaped me into the CFO I wanted to become.

Thank you for reading the second installment of ‘Leaders Insight’, don’t forget to follow us on Linked Inso you don’t miss the next one.

Sharp Consultancy specialises in the recruitment of temporary, interim and permanent finance professionals. With offices in Leeds and Sheffield our highly experienced team of consultants recruit for positions throughout Yorkshire and beyond. CONTACT US today and see how we can help.

Leaders Insight - with Lucy Bolton, CFO at Camira Fabrics

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