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From Leading Shared Services to Supporting SEND Families – Meet Samantha Ryan

​When it comes to shared service management, Samantha knows her stuff.With a career built on navigating fast-paced change, leading high-performing teams, and staying two steps ahead of the next big thing in business ops, she’s seen (and solved) it all. But Sam’s talents don’t stop at spreadsheets and strategy—she’s also the author of SEND Help!, a heartfelt and practical guide for parents navigating the world of Special Educational Needs.In this Q&A, Liam O'Flaherty sat down with Samantha to chat about the reality of leadership in shared services—what it takes to thrive, what’s changing fast (spoiler alert: AI is knocking at the door), and why staying human in the digital age might just be the most powerful skill of all.Whether you're eyeing your first step into a shared services role or already deep in the trenches, Samantha’s insights are refreshingly honest, full of warmth, and packed with practical takeaways. Let's dive in.​What do you think future leaders should prioritise or focus on most in order to successfully make themselves appointable as a shared service manager?I think it’s less about ticking off qualifications and more about showing you can actually lead people through mess and change. You need to be someone who stays calm under pressure, communicates clearly, and isn’t afraid to get stuck in. If you’re the kind of person who sees a knot and wants to untangle it, you’re probably halfway there already. When leading a shared services team, you need to have one eye on how your operation is running right now and the other eye on what’s coming down the pipeline - the next new technology or shared services operating strategy. Curiosity is key to ensuring you always stay abreast of emerging technology and ways of working.​What are both the best and the most challenging aspects of being a shared service manager of a fast paced business?The best bit is the variety - you’re never bored. You get to fix things, improve how stuff works, and genuinely help people. I have always found great joy in my work and being of service to others, whether that’s leading a shared service team, a purchase to pay department or as a global process owner. The hardest part? There’s always something going on. Priorities change quickly, and you have to juggle a lot without dropping the ball. It can be exhausting some days, but also really rewarding when you get it right​What are your opinions about the relationship between a shared service manager and the CFO and CEO? What is critically important in building a successful partnership and providing the right support to the CEO/CFO?Trust is everything. They need to know you’ve got the detail covered, that you’ll flag issues early, and that you’re not sugar-coating anything. It’s also about understanding what keeps them up at night and making sure the shared service function isn’t adding to that. You’ve got to be steady, honest, and clear with no fluff.​What new key skills or attributes do you think the next generation of shared service managers are going to need to develop?Flexibility and digital confidence. Things move quickly now, and you’ve got to be open to learning new systems, new ways of working, and even letting go of old ways that aren’t cutting it anymore. People skills still matter too, probably more than ever. This current generation expect a work/life balance and flexibility – neither of which are bad things. So, ensuring you understand the needs of your team and the culture of your workforce is essential.​Are new technologies like Artificial Intelligence having much of an impact on your role as shared service manager yet? What impact do you think they will have over the next few years?Absolutely, AI has arrived. The key is to understand it, leverage it and not be afraid. AI can be really useful to shared service teams. Some of the repetitive stuff is getting automated, which is a win if it means teams can focus on the work that really needs a human brain. Over time, I think we’ll lean on AI more and more. It’ll still need people who understand the bigger picture and can spot when something doesn’t feel right. Shared Service leaders need to embrace AI and make it work effectively for their business.​Is it possible to maintain a reasonable work life balance at shared service manager Level or do you have to accept that there will be personal sacrifices in order to progress to that level?Honestly? There are busy seasons and tough patches where balance goes out the window. But I do think it’s possible overall, you just have to be clear with yourself (and others) about what’s non-negotiable. I’ve learned not to feel guilty about switching off, because you can’t pour from an empty cup.​Away from core knowledge, what personality traits have been critical to your success as a shared service manager? Are these natural or have you worked on developing them?Patience, humour, and the ability to stay calm when things get chaotic. Some of that’s just who I am, but I’ve definitely had to work on things like not taking things personally and learning to pick my battles. It’s a people-heavy role, so you need thick skin, but also empathy. What is the one single best piece of advice you were given early in your career that still holds true today?“Don’t wait to feel ready - just start” and “dress for the job you want, not the job you’ve got” (I actually think I first heard that on a Jennifer Aniston movie years ago!). I’ve learned that you grow into roles, not the other way round. Don’t wait to be asked to step forward in your role. Go that extra mile. Say yes, even if your voice trembles as you say it. Most people are winging it to some degree anyway.  In ConclusionSamanthas’s approach to leadership is the kind we all wish we worked with—real, grounded, and refreshingly human. From embracing AI to keeping empathy at the centre of decision-making, she reminds us that successful leadership isn’t about having all the answers—it’s about staying curious, stepping up, and staying calm when things get chaotic.Whether you're at the start of your shared services journey or eyeing your next big promotion, there’s something in Samantha’s story for everyone. And if you’re juggling a demanding role with life outside of work (who isn’t?), her reflections on balance, boundaries and being brave even when you’re not 100% ready hit just the right note.If you want to explore more of Samantha’s world beyond shared services, check out her brilliant book SEND Help!—a thoughtful, empowering guide for parents supporting children with Special Educational Needs. Because just like in business, when we work together, support each other, and lead with heart, amazing things happen.​Looking for your next career move in finance or accountancy? At Sharp Consultancy, our expertise lies in matching your potential with the perfect temporary, interim, or permanent position. With a well-established presence in Leeds and Sheffield, our seasoned team of consultants extends their services across Yorkshire and beyond. Don't wait for opportunity to knock, reach out to us TODAYand let's chart your career path together.​

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​TOP TIPS TO GET THE MOST OUT OF YOUR APPRAISAL

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Love them or loathe them, the annual performance appraisal is a crucial part of your career development. A well-structured and managed review will not only enable your employer to provide feedback on your performance, but it is also a great opportunity for you to set out your goals and aspirations for the future and put in place a plan to achieve these.

Here’s our tips and suggestions for how you can make the most out of your appraisal:

  1. Review your previous appraisal and any interim meetings that have taken place. Look at the objectives that you were set and make sure you can confidently talk through what you have done to achieve these, the results and if necessary, the reasons why any have not yet been met.

  2. Do your preparation. As well as reviewing your previous objectives, make sure you consider your overall progress since you last appraisal. Your line manager may not know about all your accomplishments in detail so have a list of key highlights to talk through and try to emphasise how these contributions have made a difference to your team, department or company.

  3. View your appraisal as a positive opportunity. Even receiving negative feedback on certain areas of your performance can provide the opportunity to request further training and development which will lead to improvements.

  4. Consider your expectations. Do you feel that you have achieved what was needed to gain further responsibilities or a promotion to the next level? Make sure you gather your evidence and clearly communicate your goals for the future.

  5. Demonstrate what you can offer. If there are skills which you feel will be beneficial to develop and will add an extra dimension to your role, outline how these could have a positive impact and talk through any additional training or courses that are available.

  6. Listen to criticism. Nobody is perfect so be prepared to discuss areas where your performance may not be as strong. If you have previously been made aware of these be sure to communicate what steps you have already taken to improve and outline what you plan to put in place in order to continue to make advances.

  7. Stay focused. This is your opportunity to discuss you and your career so make sure you are clear in your responses and keep the conversation on track.

  8. Money money money. If your appraisal is combined with your salary review make sure you have researched benchmark salary levels for your role and level of experience. Bear in mind that these will provide you with a guideline and consideration will need to be given to market conditions and regional variations which could affect these figures.

  9. Show your ambition. If you want more responsibility or to step up the career ladder, make sure that this is communicated at your appraisal. However, if it appears clear that the opportunities you seek may not be available, consider if it may be time to move on. Remain professional and don’t be tempted to try and impose your own deadlines or offer ultimatums.

  10. Review your review. Gain the most benefit by regularly reviewing what was discussed in your appraisal; ensure that any training courses that have been recommended are set up and work with your line manager to agree what support you will need to meet your objectives. Put progress meetings in the diary to give you both the opportunity to make any adjustments or discuss changes in line with business development.

Sharp Consultancy specialises in the recruitment of temporary, interim and permanent finance and accountancy professionals. With offices in Leeds and Sheffield our highly experienced team of consultants recruit for positions throughout Yorkshire and beyond. CONTACT US today for expert advice on your next career move.